Will People Pay for Privacy

This year the South
by Southwest Interactive
 festival was full of start-ups that want to
help you with your privacy. This is no surprise considering that two keynote
speeches were given by Julian Assange of Wikileaks and Edward Snowden of the
CIA. The question is whether the NSA revelations will finally drive consumers
to pay for better privacy protections. Historically, privacy gets only lip
service when people choose to share their information.

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